Divide your class into four or eight groups, depending on the size of the class. Each group should search for a patent tied to a successful product, as well as a patent associated with a product that was not a commercial hit. Were there resources tied to the successful organization that the poor performer did not seem to attain?   2022 latest answers

 This chapter discussed Southwest Airlines. Based on your reading of the chapter, how well has southwest done in bundling together the resources recommended by resource-based theory?  

What theoretical perspective best explains the competitive actions of most firms in the airline industry? 

 Conduct a SWOT analysis of your college or university. Based on your analysis, what one strategic move should your school make first, and why?