Using the detailed instructions contained in the Strategic Analysis Project Instructions [DOCX] Strategic Analysis Project Instructions [DOCX] – Alternative Formats , this week you will complete a Competitive Profile Matrix for your company and two direct competitors.
Paste the completed CPM Template [XLSX] into your Word document and complete the related commentary in the instructions.
Second, you will complete a Five Forces analysis. Copy the completed Porter’s Five Forces Template [DOCX] Porter’s Five Forces Template [DOCX] – Alternative Formats into your primary Word Document.

Phase 5
In this phase you will submit two sections. The first will lay out your inference and interpretation of your companys internal strengths and weaknesses by completing the IFE Matrix [XLSX] . The second will be an analysis of how your company is performing to key financial performance indicators against their own historical performance and against their competition. Follow the Strategic Analysis Project Instructions [DOCX] Strategic Analysis Project Instructions [DOCX] – Alternative Formats and submit both sections as a single Word document.