The assignment explores New innovative technology. In addition, there is a description of Marketing strategy initiative. So, describe the idea of innovation process.
New innovative technology – Marketing strategy initiative
Description The focus on the first part of this Assignment is to select a new innovative technology or application concept (something new and not currently on the market) for a specific technology or application that will be developed and ultimately marketed. The new technology or application concept selected for this paper will be used as focus for the remaining written assignments. Write a 2–3 page (350 words per page) paper in APA format addressing the following topics below. You should also include as part of this paper any acknowledgements and resources used (e.g., websites, textbooks, articles). Each written assignment should include three or more references.
New innovative technology – Marketing strategy initiative
Describe the ideation process (e.g. generating, filtering and validating ideas) to come up with a new specific technology or application. Alternative solutions or concepts considered through the process. Overview of the technology or application concept selected. However, identifying the right strategies to market your business is often likened to rocket science. How do you get your message to the right audience and do it effectively? How do you boost visibility and increase sales while sustaining a profit with a converting offer? Today, with so much vying for our attention from social media, to search engine optimization, blogging and pay-per-click advertising, it’s easy to see why most are ready to pull their hair out.
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