How can we focus on customer expectations to improve brand damage from the incident?


How can we support our employees’ needs in reopening the park?


What possible crises could arise relevant to the incident and reopening?


Determine one legal and one ethical issue that could arise and negatively impact the organization’s brand image


upon reopening and provide proactive steps that could be taken now to preven​‌‍‍‍‌‍‍‍‌‍‍‍‌‌‌‌‌‌‍‍​t them.