Explain how to instill the key features of the company’s corporate culture and the role of the company’s core values and ethical standards in the expansion effort into your chosen international market (read pages 347–354 in your textbook). Explain why the company’s culture is important to proficient strategy execution in the expansion effort into your chosen international market (read pages 355–359 in your textbook). Explain the kinds of actions management must take to change a problem corporate culture if there is a conflict in the expansion effort into your chosen international market (read pages 359–362 in your textbook). D
