Discuss the implications of losing 100,000 covered lives by targeting the elimination by Green Health of specific small-group products.

 Green Health’s small-group business in Virginia has a certain level of fixed administrative expenses that it must maintain for operations in the state. What are the risks if more employers than expected do not switch into one of the company’s higher cost products?

 Discuss what factors a health insurance company should consider in deciding whether to drop an unprofitable product or increase premium rates given the potential negative effects on customers. 2022 Latest answers