In macro terms what is Patrick hoping to achieve by expanding into China?
What are the business models available to MBI as a foreign entrant to the market? What are the advantages and disadvantages of each model?
What are the social and legal models in China for the protection of IPR? What are the challenges to an entity’s IPR? How can an entity overcome such challenges?
What are the risk analysis models available to an entrant to an unfamiliar market and how should they be applied to the exemplar case? After applying such models, what decision should Patrick take?
What alternative strategies are available to Patrick should he decide not to take MBI into China?